Mike Parsons

Omnicom Group Inc. agencies led the top rankings at the Cannes International Advertising Festival this year across multiple categories. For the first time ever, both the Titanium and Integrated Grand Prix went to one campaign, Obama for America, a collaboration between OMC’s GMMB, campaign strategist David’s Plouffe’s AKPD Message and Media, and campaign staff. Commenting (…)

Hewlett-Packard has awarded its $1 billion global media-planning and -buying business to Omnicom Media Group after a review that included the incumbent, Publicis Groupe’s ZenithOptimedia, which had been HP’s agency of record since 2004. Read more

Omnicom Group agency networks dominated The Gunn Report once again this year, commanding the top four spots in key winners’ lists, including those for most awarded network, agency, interactive agency and advertiser of the year. For the third year in a row, BBDO Worldwide was named the “Most Awarded Network in the World.” Work from (…)

There are those who argue the ad agency is too volatile a business to be publicly held, subject as it is to the whims of clients and creative talent, two of the most finickyand temperamental groups of people you’d ever want to meet. It’s a pretty persuasive argument, right up until you come to the (…)

In a move that surprised many in the ad industry, Omnicom Group President-CEO John Wren last week tapped an unfamiliar name, Interbrand Group Chairman-CEO Chuck Brymer, to succeed the late Ken Kaess as DDB president-CEO. He isn’t, however, unfamiliar to Mr. Wren, who made it clear in a rare, frank and sometimes scolding interview with (…)